James Wester is the new director of crypto for Javelin’s strategy

Javelin’s strategy and research brought James Wester On board as its new manager of cryptocurrencies.

Javelin Strategy & Research adds James Wester to its team

The move is a testament to the extent to which the cryptocurrency has continued to spread despite the price onslaught. Bitcoin, for example, is the world’s number one digital currency by market capitalization. In recent months, the asset has lost more than 70 percent of its value, having fallen from a new all-time high of about $68,000 per unit in November of last year to nearly $21,000 at the time of writing.

The entire industry has suffered. At one point, the cryptocurrency arena was worth about $3 trillion. Now, its value is simply estimated at just $1 trillion. However, that hasn’t stopped the crypto world from gaining love or attention. More companies are looking for ways to incorporate the technology behind digital currencies into their ways of working, and Javelin Strategy & Research is no exception. Wester will be at the helm of the new crypto division and will work with clients to navigate the space and provide insight and advice when needed.

The company recently merged with Mercator Advisory Group, which is why it has become more financially focused in recent months. In an interview, Jacob Geiger – Head of Javelin Strategy & Research – made it clear that he feels digital currency is likely to rule the monetary future, and the team’s growing list of clients is always on the lookout for it. He said:

Cryptocurrencies, digital assets, and web3 are at the top of our customers’ concerns, and Javelin is well positioned to help them play a meaningful and strategic role in this space. James is a seasoned professional with deep experience in payments and cryptocurrency. We are confident that he is well suited to lead our new practice.

Wester also threw his two cents into the mix and expressed his happiness not just to join the company, but about where he thinks the space is going. He indicated:

This is a pivotal time for cryptocurrencies and digital assets. There are many unanswered questions about technology and the suitability of technology for financial use cases such as payments, wealth management, and insurance. Financial institutions and technology providers need data-driven insights, goals, and advice to develop winning products and services.

Working with the world’s leading financial authorities

Wester has over two decades of experience in marketing, research and communications in the payments and technology industries. He previously worked at PayPal to support the company’s growing blockchain division. Prior to that, he was Director of Research on Blockchain Practices and Global Payment Strategies for IDC Financial Insights. He holds a Master’s degree in Information Technology Management from the University of Virginia and a Bachelor’s degree in Communication and English from Drury University.

Javelin’s strategy provides financial insight to organizations around the world including credit unions, brokerages, and insurance companies.

Tags: Crypto Director, James Wester, Javelin Strategies & Research

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