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NBA partners with Sorare for the NFT-based Fantasy game

NBA partners with Sorare for the NFT-based Fantasy game
  • Fans may earn points for NFT souvenirs depending on actual scores.
  • Sorare and the NBA plan to release the free game this fall.

With their new agreement with sisterThe NBA hopes to capitalize on NFT’s athletic direction. There has been a recent rise in the participation of major corporations and celebrities in sports NFTs. Rap stars Snoop Dogg and Eminem have performed in a BAYC MTV video, and now the NBA is starting to get interested in NFTs.

National Basketball Association (NBA) and the National Basketball Players Association (NBPA) on Wednesday announced a new relationship with Sorare, the developer of the collectible digital fantasy football game. The overall goal of the collaboration is to create a fantasy basketball-themed game that uses NFT technology.

Opportunity for the fans

Sports NFTs, and digital likenesses of players and teams, will be available for players to craft in-game. Fans may earn points for NFT souvenirs depending on the actual scores of their favorite players and teams. As part of the deal, Sorare will also be able to use NBA franchise logos on its merchandise.

According to the press release, Sorare and the NBA plan to release the free game this fall, in time for the 2022–23 season. Sorare CEO and co-founder Nicholas Julia commented on the importance of the partnership to NBA and basketball fans. Julia notes that the event will strengthen the bonds between basketball fans and their favorite teams and players.

In 2018, he founded Adrien Montfort and Nicolas Julia Sorare. This quest is a blockchain-based football trading card game where players and teams are represented by digital collectibles. It uses blockchain technology from Ethereum. The idea is gaining traction in the sports world, as evidenced by a recent NBA agreement.

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